Calculating Price Elasticity of Demand

How to calculate price elasticity of demand.

price-elasticity-demand-formula

Price elasticity of demand = % change in Q.D. / % change in Price

  • To calculate a percentage, we divide the change in quantity by initial quantity. If price rises from $50 to $70. We divide 20/50 = 0.4 = 40%

Example of calculating PED

  • When the price of CD increased from $20 to $22, the quantity of CDs demanded decreased from 100 to 87.
  • What is the price elasticity of demand for CDs?

Calculating a Percentage

  • The price increases from $20 to $22. Therefore % change = 2/20 = 0.1 (10%)

    0.1 = 10% (0.1 *100)
  • Quantity fell by 13/100 = – 0.13 (13%)
  • Therefore PED = -13/10
  • Therefore PED = -1.3

In this case demand is price elastic.

  • Therefore Demand is elastic. Elastic demand occurs when % change in quantity is greater than % change in price; when PED >1

Test Yourself with PED Calculations

Price Elasticity of Demand (PED) – Interactive Self-Test

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Q1) Basic percentage method

Price rises from £10 to £12. Quantity demanded falls from 100 to 80.
Calculate PED.

Q2) Elastic demand example

Price falls from £8 to £6. Quantity demanded rises from 200 to 300.
Calculate PED.

Q3) Inelastic demand example

Price rises from £1.50 to £1.65. Quantity demanded falls from 1,000 to 970.
Calculate PED.

Example 2

ped-elasticity
  • Price rises from $15 to $30 (100% rise in price)
  • Quantity falls from 100 to 80 (20% fall)
  • PED – -20/100 = -0.2

Example 3

price-elastic-demand

In this case the PED

  • % change in QD = -50/100 = 0.5 = -50%
  • % change in price =10/50 = 0.2 = 20%
  • Therefore PED  = -2.5

Example 4

inelastic-demand

PED = -10/40 = -0.25

 

Advanced – the difference between point and arc elasticity of demand

  1. Point elasticity of demand takes the elasticity of demand at a particular point on a curve. (using calculus to measure slope of curve)
  2. Arc elasticity measures elasticity at the mid point between the two selected points:

Calculating PED Using the Midpoint Formula

The price of a product increases from £20 to £30. Quantity demanded falls from 60 to 40 units.

Midpoint means we have to work out average quantity and average price.

Calculate PED using the midpoint formula.

Answer:

  • Change in quantity = 40 − 60 = −20
  • Average quantity = (60 + 40) / 2 = 50
  • Percentage change in quantity = −20 ÷ 50 × 100 = −40%
  • Change in price = 30 − 20 = +10
  • Average price = (20 + 30) / 2 = 25
  • Percentage change in price = 10 ÷ 25 × 100 = +40%
  • PED = −40% ÷ 40% = −1.0
  • Demand is unit elastic.

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19 thoughts on “Calculating Price Elasticity of Demand”

  1. The demand and supply for an economic textbooks are given by q=20-p and q=3p,respectively. a.what are the equilibrium price and quantity.imagine that government imposes a per-unit tax of $4 on the sellers

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